China Rapid Finance Looking for Rapid Growth

China Rapid Finance, which operates mainland’s fastest-growing online consumer lending platform, is looking for larger partnerships with internet companies and data firms. They want to cover the 500 million people who can’t borrow money from traditional financial organizations.

Zane Wang Zhengyu, the chairman and chief executive of China Rapid Finance, has called these outliers EMMA, China’s emerging middle-class. They are, as he says, mobile-active consumers who don’t have a formal credit history. As Wang explained, “With data from the digital footprints of these people from their internet and mobile usage, we can use our proprietary technology to establish credit scores.”

China Rapid Finance has 600,000 active borrowers. Last year, they partnered with Tencent Holdings to create a campaign to offer pre-approved low-cost and low-interest loands to almost 50 million users.

As Wang said,“We are very much interested in all data partners. We do not want to exclude anyone.”

Learn more about China Rapid Finance.

 

Ad Age Adds Adam Roseman to 40 Under 40 List

Marketing and advertising journal Ad Age named Los Angeles businessman Adam Roseman to their annual list of 40 Under 40 in recognition of his achievements in the marketing and advertising industry.

Roseman is the CEO and Co-Founder of FansTang, a Western digital entertainment company selling content in China.

“I’m honored to be recognized by Advertising Age amongst all the other established, talented industry leaders,” said Roseman. “I’m extremely proud of what our business has achieved. Our strategy is built around utilizing our extensive data analytics and production capabilities to create positive and localized international content consistent with Chinese culture and appealing to Chinese millennial consumers. In 2016, we will continue to focus on producing and curating high quality digital content, expanding our brand partnerships and further developing our exceptional international team.”

Roseman founded FansTang in 2012. It is wholly owned by its parent company, China Branding Group, which specializes in providing western digital media to meet China’s growing demand for localized international content. With offices in Los Angeles, Beijing and Shanghai, Roseman and his teams have launched into new markets for their Chinese and Western entertainment content collaboration.

FansTang is China’s largest provider of localized international content of live events, social media, and non-studio Hollywood and related video content into the Chinese marketplace.